Email Marketing Training

Overview

Email has been a significant tool in the online marketers toolbox for many years now, however in many cases it is not used to its maximum potential,whether through lack of knowledge or a belief that deliverability, legal & spam issues prevent it being completely effective. Our training course sets out to help you remove the uncertainty surrounding the subject and set you up with a working action plan.

This course is not technical, any complex concepts are explained in simple lay persons terms to introduce you to this method of marketing

The aim of the course is to give you the ability to create and implement more effective email campaigns. The course gives your company or organisation a practical understanding of industry best practice, the legal issues involved including spam & data protection and an understanding of how to integrate email into your overall digital strategy.

Your course consists of:

  • High quality training from industry professionals
  • All delegates receive our Email Marketing training manual complete
  • Electronic version containing all documentation, useful links & resources
  • Maximum of 10 delegates per course for more individual attention
  • Lunch, Tea & Coffee provided

Is this course for me?

The course is suitable for anyone anyone who has responsibility for managing email marketing campaigns, either in house, management of external agencies or agency marketers wanting to develop their skills. Suitable for new delegates and those with previous email marketing experience wishing to get more from their current strategy.

Do I need any prior knowledge or qualifications for this course?

This course is not technical, any complex concepts are explained in simple lay persons terms to introduce you or advance existing knowledge to the subject Email marketing

Course topics you will learn

  • Effective permission marketing
  • Legal & data protection issues
  • Planning email marketing campaigns
  • Building your email list
  • Creating great looking emails that work
  • Customer targeting
  • Keeping email recipient interest alive
  • How to manage a successful campaign
  • Improving your deliverability
  • I have a quick question

If you are not sure about any aspect of this course please ask & we will be happy to answer any query you have just email us at enquiry@digitalmarketingstrategies.co.uk

If you prefer to call our number is – 020 8816 8031